About Me

Hi, I'm Ipek.

Ipek Moosheimer

In a nutshell

I’m a UI/UX Designer with 8+ years of experience, working with startups, agencies and founders. I studied graphic design at the Faber-Castell Academy, but my real foundation is deep interest in psychology: understanding why people act the way they do is where every good design decision starts.

I’ve had a pen in my hand for as long as I can remember. The tools have multiplied since (I paint, photograph and tinker), but the need hasn’t changed. Creating isn’t optional for me – it’s a basic need.

Off the clock, you’ll find me reading, drinking iced vanilla coffee or heading into the mountains. My last ski trip cost me an ACL. The next one is already planned.

My Philosophy

Understand people first. Then design for them.

I look at a product through its users’ eyes first, then from the inside out: the audience and the core problem behind the brief. From there, I develop strategic directions that hold up beyond the moodboard. The result is work that performs, not just work that looks good in a case study.

See work
Wireframe sketches

Voices

What clients & colleagues say about me.

She never wanted to just deliver screens; she wanted to truly understand the problem first.

Volkan Bulut

Senior AI Product Manager, SYNCPILOT Group

The interface is super clean, extremely user-friendly and simply fun to use.

Lisa-Marie Schiffner

Content Creator & Entrepreneur, Forbes 30 under 30

My first impression from the first session is that Ipek is quite confident and knowledgeable in her field, which makes her feedback quite valuable and reliable.

Ahmad Alhasan

UI/UX Designer, Re:Coded

Many of the foundations our design work is built on today bear her signature.

Andreas Valentin

Digital Experience Leader, UX Strategy, Product Manager, SYNCPILOT Group

She doesn't just deliver something beautiful, but something meaningful.

Younes Al-Amayra

Director & Founder, Datteltäter

Ipek provided valuable guidance on how to request a promotion and negotiate my salary.

Vasiliki Bourli

User Experience Design Consultant, Versett

She played a key role in shaping our design system in Figma.

Fardokht Hadjisalimi

UI/UX Designer, SYNCPILOT Group

If you're looking for a designer who thinks ahead, advises strategically and brings brand identities to life, you're in the best hands with Ipek.

Dr. Noor Sheikh Yosef

Dentist & Practice Owner, Zahnarztpraxis Lichtenau

She completely broke down the barriers between departments and motivated her whole team to approach us just as openly.

Dominik Hornstein

System Administrator, SYNCPILOT Group

Her expertise and practical tips were invaluable in helping me understand the best practices and steps needed to establish efficient design processes.

Anastasiia Leus

Product Designer, Freelance

Ipek is one of the most creative and spontaneous designers I have ever had the pleasure of working with.

Tahsim Durgun

Content Creator & Spiegel Bestselling Author

With Ipek, projects never came to a standstill.

Viktor Säubert

Frontend Web Developer & Engineer, SYNCPILOT Group

Highly recommend speaking to her if anyone's struggling to find answers in the UI/UX space.

Saurav Jhajharia

Senior Operations Manager, Google

Mentoring

Growing by helping others grow.

I offer free 1:1 mentoring on ADPList for designers at every stage of their career. My sessions are honest and practical: no ready-made answers, but the right questions, real experience and feedback you can actually use.

Learn more
… She dives right into the subject matter, gives incredibly detailed feedback supported with sound and principled arguments, and is extremely honest, positive, and respectful of time. …
AAAhmad AlhasanUI/UX Designer

33

Reviews

89

Bookings

28

Countries

Always Judging

Meet my design critics.

They see every draft before anyone else does. Their feedback: cozy, but uncompromising.

Guardy

Guardy

Head of Quality Control

Shy

Shy

Feel Good Manager

Sleepy G.

Sleepy G.

Creative Director (mostly asleep)

Side Quests

What keeps me curious.

Lino print

Printing anything anywhere at this point

Skiing, Hiking, MTB

Skiing, Hiking, MTB

Even though it hurts… Mountains > Happy Ipek

Traveling

Traveling

And sketching the places I’ve been

Creating Worlds

Creating Worlds

with minis and model figures

Pixel Art and Animations

Pixel Art and Animations

Pixel café, built in Aseprite

Digital illustration

Digital illustration

Now hanging as a mural. It’s an octopus – I love marine life.

Painting

Painting

Trying the Studio Ghibli style with gouache atm.

FAQ

Here are some common questions about my UI/UX design process, my availability for full-time roles, and freelance opportunities. If you don’t find the answer you’re looking for, feel free to reach out.

Get in Touch

My full-time position is always my absolute top priority. I only take on freelance projects during evenings and weekends. All freelance work is fully transparent, legally compliant, and carefully managed to ensure it never interferes with my energy, focus, or dedication to my primary employer.